• Gaf Materials
  • $96,005.00 -160,420.00/year*
  • Westwood, NJ
  • Advertising/Marketing/Public Relations
  • Full-Time
  • 415 Old Tappan Rd

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Job Description:

The Marketing Analyst - Contractor Programs will be responsible for actively ensuring the development and execution of consistent communication, programs, and tools to our contractor base. In addition, the Analyst is responsible for developing new business tools (literature, displays, collateral) and the management of certain existing GAF vendors. The Marketing Analyst should be able to learn and adopt an agile mindset.


40% - Research, Plan, and Develop tools and solutions for our contractor base
  • Assist in the evaluation of market channels to determine GAFs opportunity
  • Manage key projects from conception to completion - Acting as a scrum master
  • Support in the development of presentations and executive updates
  • Ensure strong communication between GAF and related 3rd parties
  • Support and lead when needed in the development of business cases as needed
  • Be able to communicate status, goals, and objectives of all relevant projects effectively to senior leadership

40% - Program Development and Ongoing Program Management
  • Assist in the analysis of evolving contractor needs and segments
  • Develop surveys to obtain market feedback and analyze results
  • Manage existing vendors and the sourcing of new vendor programs - Plan, Develop, and Design the joint marketing efforts with vendors such as Campaigns, Communication Strategy, and Reporting
  • Work closely with the digital marketing team to execute communication strategies
  • Understanding of the various vendor partners and how they help differentiate GAF
  • Organizing and reporting the results of programs, vendors, and campaigns
  • Assist as needed on other corporate initiatives

20% - Corporate Program Support
  • Support for special events such as GAF Expos and Conferences
  • Be available for special projects, including research opportunities
  • Perform other duties as assigned

  • Building Strategic Working Relationships throughout the organization
  • Business Acumen
  • Stress Tolerance
  • Decision Making
  • Communication
  • Project Management
  • Ability to multi-task and have the ability to work cross-functionally, within and outside the various departments
  • Able to represent the company well when working with outside parties

TECHNICAL KNOWLEDGE/SKILLS (entry, intermediate, advanced):
  • Intermediate experience with Microsoft Office tools and Google Suite
  • Intermediate experience with product management software such as Trello, Jira
  • Entry level experience with content and marketing automation platforms

GENERAL KNOWLEDGE/SKILLS (entry, intermediate, advanced):
  • Entry level understanding of Marketing Channels
  • Entry level market knowledge, able to understand the residential and commercial construction industry
  • Entry level negotiation skills
  • Intermediate writing skills
  • Intermediate presentation skills, particularly with building presentations for others to use
  • Intermediate Project management skills


Bachelors Degree Required

2-5 years of experience in business or related field

We believe our employees are our greatest resource. We offer competitive salary, benefits, 401k, and vacation packages for all full time permanent positions. We are proud to be an equal opportunity workplace and GAF, SGI, and Siplast are proud to be affirmative action employers. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. If you have a disability or special need that requires accommodation, please let us know. If applying for positions in the U.S., must be eligible to work in the U.S. without need for employer sponsored visa (work permit).

* The salary listed in the header is an estimate based on salary data for similar jobs in the same area. Salary or compensation data found in the job description is accurate.

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